FREE Report: What do you need to know about Insurance and
the Internet?
Read
the report, "The Internet: What
every insurance marketer should know," today to find out.
Q: Do you know why the Internet has become an invaluable tool for insurance buyers?
Q: Is your company using its Website to its fullest potential to sell more and sell deeper?
If you answered “no” to one or both of these questions, you are NOT alone. Many, many insurance providers are NOT taking advantage of Internet to:
- Increase sales – online and offline – by providing easy-to-recognize paths to the info and tools online buyers want and need
- Improve customer service by providing instant access to online services and self-serve tools
- Increase product awareness by better representing the corporate brand
- Improve value-added services for secondary audiences (agents, physicians, etc.) by providing easy access to self-serve and reference tools
Our report, "The Internet: What every insurance marketer should know," details statistics, case studies and professional interpretations that today’s insurance marketer should know and use to improve his/her online efforts.
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A leading health insurance provider recently used this 2003 report to convince upper management that its current online marketing efforts "do not represent the company’s marketing priorities." Additionally, IDM's experts provided a detailed competitive and industry research report, home page design concepts and Website design and usability rationalle. This comprehensive Internet Strategy supported the provider’s marketing team in making its Website a number one priority in 2004. A
customized, up-to-date report and comprehensive Internet strategy
for your business is just a phone call away. Call us today toll-free
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